SE Ranking Review – 2022 Cheap All in One SEO Tool

SE Ranking Review

I have been using SE Ranking for the past 13 months currently and I can definitely share my experience. In this SE Ranking review, I’m going to share best seo tool and also to be honest with you, at this price I have never ever seen a SEO tool so helpful for beginners.

What is SE Ranking?

SE Ranking started life as a rank tracking tool. But over the years, the platform has grown into a complete set of tools for keyword research, competitor analysis, comprehensive site audits, keyword ranking, backlink monitoring, automated white-label reporting, and much more.


  • Affordable
  • Flexible plans that suit beginners and experts alike 
  • It contains multiple SEO tools in one dashboard.
  • Includes organic (SEO) and paid (PPC) data.
  • $39 entry plan is significantly cheaper than alternatives
  • Integrates with Google Analytics and Google Search Console.
  • Easy to compare competitors like-for-like
  • Cheap daily keywords ranking tracking


  • Pay more for access to all the features and tools
  • Some audit reports are slow to generate 
  • Social media management tools are basic compared to some dedicated social media management platforms 
  • Missing some advanced SEO functionalities such as the TF-IDF tool
  • Impossible to find the global overview, it’s only split by countries
  • Estimates are not reliable, but to be fair, this is a problem with every single SEO tool I have used, Semrush, Moz and Ahrefs.

SE Ranking Pricing & Cost

Starting at $39 per month, SE Ranking is offered at a much lower price-point than its competitors SEMrush and Ahrefs. At this plan, SE Ranking only allows you to track 250 keywords vs. SEMrush and Ahrefs with 500 keywords. However, you can upgrade SE Ranking’s minimum plan to track 500 keywords at $54 per month, which is still 50% cheaper than SEMrush and Ahrefs.

It should be noted that even if SE Ranking’s plan is cheaper for the same amount of keywords tracked, it is less powerful than its more expensive competitors. For example, it has a smaller keyword database, lacks some advanced features, and has reports that lack some key data points.

Overall, while SE Ranking advertises itself as an SEO tool for any size company, we found that its platform is better for smaller businesses who prefer an affordable, basic solution. We recommend larger companies with sizable budgets look into more advanced SEO tools that offer key features like backlink reports and the ability to crawl mobile sites.

SE Ranking pricing ranges between $39 and $189 per month. They also offer a 14-day free trial and a demo account the user can use before purchasing.

  • Optimum: $39 per month, up to 10 sites, 37,500 keyword checks in total
  • Plus: $89 per month, unlimited number of sites, 150,000 keyword checks in total
  • Enterprise: $189 per month, unlimited number of sites, 375,000 keyword checks in total

They also offer discounts associated with the frequency of keyword ranking checks:

  • Daily: 0% total discount
  • Every 3 days: 20% total discount
  • Weekly: 40% total discount
se ranking review

With weekly tracking, plans start from around $24/month.

SE Ranking also provides a pricing calculator where you can enter your requirements and find your ideal plan

Keywords Resarch Tool Features in SE Ranking

The keyword research tool allows you to find information on any keyword in over 40 countries. For each keyword, the dashboard includes the following information:

  • Keyword difficulty
  • Search volume trends on a basis of every 4 months (which cannot be adjusted)
  • Competition
  • Cost-per-click estimates
  • Related keywords
  • Performance for different countries and search engines

SE Ranking can help you locate keyword suggestions in two sections, under Keyword Research at the top and Keyword Suggestions under the More tab. If you want to filter or group the suggested keywords, you’ll need to use Keyword Suggestions. SE Ranking does not allow you to add keywords to a list for future reference.

keyword research tool

One of the most important metrics from this report is the Keywords Difficulty Score. SE Ranking calculates it according to the number of backlinks the top 10 results show.

This metric assesses how difficult it will be to get this search query ranked in the top 10 search results. To calculate this metric, the system analyzes the quality of the top 10 organic search results and the quality of their link profiles. The higher the score, the more difficult the promotion will be.

SEO TIP : As we know the keywords difficulty score, we can pick those keywords KD 0-19 to rank at first. the more easy keywords we rank, the faster traffic we get & the target page will gain more page trust for ranking keywords that more difficulty score.

In addition to the keyword difficulty check, Seranking provides a variety of other options to split keyword ideas, including language, the amount of searches per month, the cost of each keyword, characters, competition and how closely keyword recommendations should match your given term.

When used appropriately, this feature allows you to zero down on the keywords that will work best for your project.

Pros of the Keywords research tool:

  • CPC keywords cost per country in different currencies
  • Search volumes with visual trend of past 6 months
  • Great choice of related keywords and low volume keywords
  • Huge amount of filters to make in-depth keywords analysis


  • No way to find out how many backlinks results have, since it counts against the difficulty score
  • Missing recommendations on how to rank for a keyword based on difficulty
  • There is no data from the Bing which is also a popular search engine.

Keyword Rank Tracking

Keyword rank tracking helps you monitor how well your site ranks for specific keywords. Tracking your keyword rankings will tell you whether or not your SEO efforts are paying off.

ranking tracking tool

As we can see SE Ranking has huge amount of filters & charts to make in-depth keywords analysis. it helps great for futher keywords ranking adjustment. For 500 keywords tracking, Ahrefs Starting at $99 per month & Semrush starting at $119.95 per moneth. What’s more most platforms only support every 3 days updating of keywrds tracking & charge a lot for few keywords. Seranking support daily updating for more keywords at a much lower price.

Competitive Research

it’s extremely easy to perform a website check with SE Ranking: you just enter the domain URL in the Competitive Research search bar and you suddenly spot the traffic trend.

Metrics included:

  • Domain Trust
  • Page Trust
  • Organic Traffic – estimated clicks per month
  • Keywords
  • Total Traffic Cost – estimated cost of traffic
  • Paid Traffic clicks per month
  • Referring Domains
  • Referring backlinks

SE Ranking never claimed to be 100% accurate for traffic figures so it’s fair to say that these metrics are just an indication of a domain popularity, and an indication of how stats would probably be if you had access to their analytics systems.

One of the other dashboards that is worth mentioning is the “Organic Competitor Semantic Comparison” which let you compare how many keywords a particular domain has in common with direct competitors in the same market. It also let you compare how many keywords the site is missing that competitors are ranking for.

I can use this insight to build my own keywords list and make a plan to produce content on those missing topic & missing keywords, which helps in generating more traffic for the site.

Pros of SE Ranking Competitive Research:

  • Extremely detailed competitive research with a nice group of useful metrics
  • Great analysis of the competitors’ keywords overlap and quick spot of keywords gap
  • Possibility to change currency and see how much the traffic is worth in 95 different countries
  • Easy overview of keywords and backlinks numbers


  • Impossible to find the global overview, it’s only split by countries
  • Estimates are not reliable, but to be fair, this is a problem with every single SEO tool I have used, Semrush, Moz and Ahrefs.
  • Getting data for a new site can be slow
  • Have to wait at least a day before seeing rankings

Backlink Checker

The Backlink Checker tool is perfect for analyzing the backlink profile of any website, including your competitors. You get a detailed report on every backlink, including the domains they originate from and the web pages they link out to. With this data, you can see the full picture of any backlink profile and evaluate the value and quality of each backlink.

Each of the panels is clickable, so you can drill down for a more in-depth analysis.

Backlink Monitoring

Once you’ve added your backlinks, you get a quick overview. The graphs show the total number of backlinks and their growth dynamics, how many backlinks were added and lost over the past 3, 6, and 12 months, the ratio of backlinks leading to the homepage and other pages, as well as the ratio of dofollow and nofollow backlinks.

All of the added backlinks can also be analyzed further by clicking on the referring domains, anchors, pages, IPs/subnets, or disavow headings

You can also choose the type of backlinks you’d like to see, for example, by filtering noindex or nofollow backlinks.

You can mark any suspicious backlinks that you want Google to disavow, and the tool will generate a ready-to-go disavow file.

Website Audit

The Website Audit shows how well your website is optimized for search engines and whether any errors need fixing. It’s essential to have a healthy site before you start promoting content and attracting backlinks.

SE Ranking Reports

This platform has a helpful toolkit for report generation. You can create one instantly or use task scheduling. Once complete, it will be available for download. You can also forward it to any email account. 

SE Ranking supports the creation of white–label reports. The feature is helpful for rebranding client documents. And there’s an intuitive drag-and-drop template builder to help you do so

SE Ranking Review: Additional tools

As well as the main tools above, SE Ranking has plenty of other SEO tools, including:

  • Page Changes Monitoring – Get alerts about any modifications on your / your competitor’s site.
  • On-Page SEO Checker – Optimize a page for a particular keyword.
  • White Label Reporting – Generate branded reports for clients.
  • Marketing Plan – Work through an SEO checklist.
  • Social Media Management – Monitor Twitter and Facebook analytics, plus auto-post social media updates.
  • API – Access the SE Ranking data for your custom reports and tools.
  • Mobile App – Access SE Ranking on the free iOS and Android apps.

More SE Raning Review From People

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SE Ranking is great for those that are looking for a well-rounded SEO tool. Forget SEMrush and Ahrefs. You get everything that you need to take your website to the top inside one neat package! From keyword rank tracking to competitor analysis, backlink monitoring, and keyword suggestion, SE Ranking has proven to be the best for Planet Marketing and our clients. As mentioned earlier, this post doesn’t contain fluff. Planet Marketing has been using SE Ranking for years and we can safely say that it has helped shape the direction of our website! 

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